A message of support from Daisuke has been published as part of the Minion Action Campaign by Fairtrade Japan, where he serves as an ambassador. Daisuke is fully behind the campaign, and encourages everyone to take action during Fair Trade Month this May — whether it’s by buying fair trade products, sharing on social media, or joining events.

“The fact that most trade is unfair is exactly why we have to call it ‘fair trade’ — and that shows how strange the current economic system is. Would you really want to use something that’s only cheap because someone else paid the price for it?” — Daisuke

Read his message and learn more about the campaign here.